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The challenge
This course provides an overview of policy standards for placing ads on Meta platforms. The target audience is SMBs in India who advertise using Meta technologies, and is designed to onboard SMBs who experience friction with placing ads.
My role
The course is net new content for the Ads Manager learning path within a larger Meta Small Business Academy program. I helped identify the training gaps for the program.
The results
The program successfully certified approximately 50,000 SMBs in India, onboarding SMBs looking to advertise with Meta.
Note: Access to the content may require logging into a Facebook account.
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